Twenty years later when their children are grown, they can buy their children a Glock and tell them how it is just like the model they bought decades earlier. He then told me how my grandfather owned one just like it, but it had been lost by a family member.Ī young man or woman in their 20s can buy themselves a Glock. One day my dad was in a gun store and saw a used rifle just like the one my grandfather owned, so he bought it. I do no know how many times my dad has told me stories of the guns my grandfather owned. Shooting is an American and family tradition. We say we like new stuff, then relish in how the Remington model 700, Remington 870, 1911, Mossberg 500, Winchester and Marlin lever action rifles, Winchester model 12, etc have remained unchanged for decades. What the young man does not understand is we shooters can be a funny group. The idea was a marketing ploy to get consumers to buy the latest and greatest. While eating lunch, I overheard a young man talking to a couple of company representatives about adding new firearms to the lineup three or four times a year. Several years ago I was at Shot Show in Las Vegas. The standardization appeals to consumers. No matter what model Glock you pick up, it operates exactly like all other models. Maybe because various law enforcement and military agencies all over the world have adopted the Glock? Possibly.įor the sake of discussion let’s overlook Glock reliability and consider other marketing features. Is Glock popularity due to its reliability? In part, yes.
Go to just about any gun store, and chances are there will be more Glocks in stock than any other brand. The more I look at how Glock has dominated the worldwide handgun market, the more I ask if they are the perfect gun company.
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